What exactly is gamification?

In simple terms, it is the application of game elements and techniques in a non-game situation to motivate people, increase engagement and encourage behavior change. This ranges from using rewards and achievements to creating challenges and competition.

Gamification as a promotional tool

Applying gamification to your promotional tool opens up a world of possibilities. Consider adding QR codes that you scan to access exclusive content or participate in a game. By doing this, you create a sense of exclusivity and excitement around your brand.

What is augmented reality (AR)?

Augmented Reality (AR) is a technology that allows you to see digital things in the real world. With a smartphone or special glasses, you can see virtual objects or information on your screen that appear to be in the space around you. You can play and interact with it.

Bring print to life with AR

By applying Augmented Reality to your offline marketing materials, you can bring the product to life. Place a QR code in your advertisement, on your poster, flyer, in-store POS materials, merchandise or even outdoor advertising and let consumers experience the product. Bridge the gap between offline and online and create interaction with your target audience.

Sustainable solution

Unlike promotional products that are not always recyclable, digital solutions can be used repeatedly without creating physical waste.

Brand loyalty

AR and gamification offer an opportunity to build brand loyalty and strengthen customer relationships. By challenging people, offering rewards and creating a sense of community, you as a company can build strong relationships with your customers or employees. This can lead to more loyal employees, repeat purchases, positive word-of-mouth advertising and even brand ambassadorship.